As a small business owner, it’s key that you do all you can to maintain a strong and credible reputation in the public eye. A solid public relations strategy can help you do just that.

So, you’re a small business owner. I bet you’ve worked out a marketing strategy and written a finely tuned business plan. But what about a PR strategy? It’s an aspect of marketing that small businesses often overlook, but as I’ll show in this article, it’s important that every small business has one.

What is a PR strategy you ask?

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